About this episode

Ryan Deiss discusses the decline of course sales and the future of monetizing expertise in a world increasingly dominated by AI.

Ryan Deiss (DigitalMarketer, Scalable.co) joins Matt to talk about why he killed an eight-figure course business, the 80% sales drop that forced the pivot, why AI is replacing courses faster than anyone wants to admit, and how to actually monetize expertise in a post-course world. Timestamps: 00:00 Intro 00:28 Why Ryan "Retired" From DigitalMarketer 03:32 The Real Reason Course Sales Collapsed 06:37 Why AI Beats Courses Every Time 11:54 DigitalMarketer's 80% Revenue ...

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