About this episode

Brian Morrissey discusses modern media archetypes and the strategic value of SMS with hosts Matt and Kolby.

Brian Morrissey (The Rebooting) joins Matt and Kolby to talk about his three-archetype theory of modern media, why most TBPN streaming-show clones will fail, the real strategic value of SMS, and why aging out of LinkedIn is a bigger flex than flying private. Timestamps: 00:00 Intro 00:06 The 3 Media Archetypes: Artists, Suits, Engineers 05:54 Streaming Media and MTS vs TBPN 08:00 Why Webinars Punch Above Their Weight 12:37 The Power of Parasocial Podcast Connec...

People in this episode

Hosts: Matt McGarry, Kolby Hatch

Guest: Brian Morrissey

Topics covered

• media trends
• streaming media
• SMS strategy
• LinkedIn
• media archetypes

Keywords

• media archetypes
• streaming shows
• TBPN
• webinars
• parasocial connections

Mentioned in this episode

Organizations: The Rebooting

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