(Replay) What Retailers Can Learn from Carter's RFID Journey

(Replay) What Retailers Can Learn from Carter's RFID Journey

June 24, 2026 · 35 min

About this episode

This episode discusses Carter's successful implementation of RFID technology in retail, highlighting its impact on inventory accuracy and operations.

Carter's has achieved a milestone that many retailers considered out of reach. In only three months, Carter's implemented RFID technology in 700 stores, boosting inventory accuracy at the item level while simplifying operations for store associates and improving the customer experience. In this episode, hosts Reid Jackson and Liz Sertl sit down with Gina Maddaloni of Carter's , and Anna Marie Blackburn , formerly of Carter's, to discuss the company's RFID journey. They explore how the initiative gained support across the organization, the role RFID now plays in daily operations, and the business value it continues to deliver. This episode is a replay of our conversation with Gina and Anna, brought back for anyone exploring RFID, inventory visibility, and large-scale retail technology rollouts. In this episode, you'll learn: How Carter's achieved one of the fastest RFID deployments in retail Why RFID is no longer "too complex" or "too expensive" What's next as Carter's expands RFID use into its supply chain operations Jump into the conversation: (00:00) Introducing Next Level Supply Chain (01:29) Anna Marie and Gina's backgrounds (03:52) What RFID technology means for retail…

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