NIL Edge Interview - Brett Sible - Associate Athletics Director, NIL Strategy & Innovation - DePaul

NIL Edge Interview - Brett Sible - Associate Athletics Director, NIL Strategy & Innovation - DePaul

From NIL Edge by NILNewsstand/ Digital Sport by Hot Paper Lantern

May 22, 2026 · 32 min

About this episode

Brett Sible discusses DePaul's unique approach to NIL and revenue sharing in college athletics.

In this episode of NIL Edge, Brett Sible, Associate AD for NIL Strategy and Innovation at DePaul University, joins the show to discuss how DePaul is navigating the evolving NIL and revenue-sharing landscape from a uniquely different position within college athletics. Brett shares how DePaul’s location in Chicago, lack of football, and direct approach to revenue sharing are shaping the school’s strategy in the new era of athlete compensation. The conversation also explores the growing shift away from collectives, how schools are balancing revenue generation with athlete support, and why transparency and simplicity are becoming increasingly important in athlete negotiations. What You’ll Learn: How DePaul is approaching revenue sharing without relying heavily on collectives or MMR structures Why being located in Chicago creates unique NIL and brand partnership opportunities for athletes How athletic departments are thinking about athlete compensation, recruiting, and long-term sustainability in the post-collective era

People in this episode

Guest: Brett Sible

Topics covered

  • NIL strategy
  • revenue sharing
  • college athletics
  • athlete compensation
  • transparency in negotiations

Keywords

  • NIL
  • revenue sharing
  • DePaul University
  • athlete compensation
  • college athletics
  • Chicago
  • transparency

Mentioned in this episode

Organizations: DePaul University

Places: Chicago

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