About this episode

Aarish Shah interviews Chris Sheldrick about the innovative global addressing system What3Words and its impact on various industries.

In this episode of Nothing Ventured, host Aarish Shah sits down with Chris Sheldrick, co-founder and CEO of What3Words the global addressing system that assigns three unique words to every 3-metre square on Earth. Originally inspired by the challenges of organising live music events and directing crews to remote locations, What3Words has grown into a global platform used by businesses, delivery companies, emergency services, and major partners like Intel and Mercedes. Timestamps: 00:00 Introduction to Chris Sheldrick & What3Words 00:46 The problem with traditional addresses 02:23 Addressing challenges around the world 04:09 The origin story: from music events to What3Words 07:59 Preventing location mistakes with word combinations 10:19 Building network effects for global adoption 12:07 How AI fits into What3Words 14:34 Why postcodes don’t work for navigation 18:33 The maths behind 64 trillion locations 22:40 The psychology of adoption 25:18 How delivery companies are using What3Words 28:58 Solving addressing problems in developing countries 33:24 Is What3Words a utility? 34:42 The vision for global adoption 36:40 Chris’s contrarian view on hiring globally 41:22 What moves Chris…

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