Your Story is Your Superpower: How to Own Your Narrative and Grow Your Business | Abimbola Oliyide
About this episode
Abimbola Oliyide discusses the importance of owning your narrative for African entrepreneurs and its impact on business and social change.
Your story is not just your history, it is your competitive advantage. In this inspiring episode of the Obehi Podcast, we sit down with Abimbola Oliyide, a multifaceted leader, fashion entrepreneur, and coach who successfully transitioned from a decade-long banking career to becoming a catalyst for social change.Abimbola discusses why owning your narrative is the most urgent task for African entrepreneurs and the diaspora today. In a world where African stories are often told by others, Abimbola explains how reclaiming your voice can shift market perceptions, build authentic brands, and create a lasting social impact.
People in this episode
Host: Obehi Ewanfoh
Guest: Abimbola Oliyide
Topics covered
- narrative ownership
- African entrepreneurship
- social change
- branding
- market perceptions
Keywords
- storytelling
- competitive advantage
- African stories
- authentic brands
- social impact
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