About this episode

Randy Kitts discusses Darton Archery's legacy, challenges, and the new Tri-Tec bow.

Summary EP - 17 In this episode of the Outdoor Podcast, host Dave Thomas speaks with Randy Kitts from Darton Archery about the company's legacy, innovations in bow technology, and the importance of Christian values in the archery community. They discuss Randy's journey in taking over Darton, the challenges faced in the archery industry, and the introduction of the new Tri-Tec bow, which features advanced technology while maintaining an accessible price point. The conversation emphasizes the significance of consumer experience and dealer support in the archery market. Takeaways Darton Archery has a rich history and legacy in the archery community. Randy Kitts emphasizes the importance of Christian values in guiding business decisions. Transitioning Darton involved significant challenges, including marketing and manufacturing. The evolution of Darton’s bow technology has led to innovative designs and features. Pricing strategy is crucial for making archery accessible to new consumers. The Tri-Tec bow introduces advanced features while keeping prices competitive. Consumer experience is a priority for Darton, making tuning and adjustments easier. Dealer support is essential for the…

People in this episode

Host: Dave Thomas

Guest: Randy Kitts

Topics covered

• archery
• bow technology
• Christian values
• business challenges
• consumer experience
• dealer support

Keywords

• Darton Archery
• Tri-Tec Bow
• archery technology
• Christian values
• consumer experience
• dealer support
• bow innovations

Mentioned in this episode

Organizations: Darton Archery

Products: Tri-Tec Bow

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