
The Truth About Creativity, Identity, and Growing Up with Jake Webski
From outside is Magic by Christopher San Agustin
December 4, 2025 · 53 min · Season 1 · Episode 23
About this episode
Jake Webski discusses creativity, identity, and the challenges of growing up while sharing insights from his diverse experiences.
This episode dives deep into creativity, identity, and how to stay grounded when life keeps changing. Jake shares lessons from Instrument, Google, cycling, fatherhood, and co-founding Apogee Bikes. EPISODE OVERVIEW In this conversation, Christopher sits down with Jake — Creative Strategy Lead at Google Brand Studio, early strategist at Instrument, longtime cyclist, and co-founder of Apogee Bikes. They talk about: • Finding identity again after becoming a parent • Staying grounde...
People in this episode
Host: Christopher San Agustin
Guest: Jake Webski
Topics covered
- creativity
- identity
- parenthood
- cycling
- business
- personal growth
Keywords
- creativity
- identity
- parenting
- cycling
- business
- Apogee Bikes
- Instrument
Mentioned in this episode
Organizations: Google, Instrument, Apogee Bikes
More episodes of outside is Magic
- How Steve Crandall Built an Entire World Out of a BMX Bike · June 12, 2026 · 55 min
- Why Being a Beginner Again Matters with Michelle Wilcox · June 5, 2026 · 49 min
- When the Path You're On Stops Feeling Like Yours — Max Young · May 29, 2026 · 52 min
- She Spent 12 Years at Patagonia. Then She Built Her Own Brand. | Laura kinman · May 22, 2026 · 1h 14m
- Process, Self-Belief, and the Bike as Teacher with Braydon Bringhurst · May 15, 2026 · 41 min
- Authenticity, Gratitude, and the Long Road Forward with Jarrod Allen · December 18, 2025 · 57 min
Explore listener stats, chart rankings, contacts and more on the outside is Magic podcast page.