About this episode

Olivia Nielsen discusses her journey in women's basketball and fashion, highlighting the intersection of sports culture and entrepreneurship.

From playing alongside Angel Reese and Azzi Fudd in the ultra-competitive DMV basketball scene to building a women's basketball fashion empire inspired by Paris, Olivia Nelson is proving that the future of sports culture is female. In this episode of Permission to Shine , Andrew sits down with the founder of DAMECORE, the self-described "Vogue of Women's Basketball" , to talk about growing up around elite athletes, moving across five countries, working in fashion in Paris, playing pickup basketball with David Blaine (yes, really), and why women's basketball is having its moment. Olivia shares the story behind building DAMECORE, blending luxury fashion with sport, the impact of the Caitlin Clark effect, what she learned from French culture, and why the biggest opportunities in life often live on the other side of uncertainty. This conversation is for entrepreneurs, athletes, creatives, and anyone chasing a vision bigger than themselves. Topics include: • Women's basketball and the WNBA boom • Building a fashion startup from scratch • Paris, creativity, and finding your purpose • Entrepreneurship in your 20s • Angel Reese, Caitlin Clark, and the future of women's sports • Luxury…

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