492 - The Decision That Comes Before the Audience
About this episode
Cliff Ravenscraft interviews Heather Bayer about her journey in podcasting and the importance of defining one's audience and commitment to content creation.
In this episode, I’m sharing a conversation with Heather Bayer who was one of the first people in her industry to launch a podcast. She didn’t wait for permission. She made a decision about who she was and who she was there to serve. More than a decade later, she’s still showing up every single week. She now has over 650 episodes, a global audience and a business built through relationships that started with her voice. What stands out to me most about Heather’s journey is how she thought from the very beginning. She took herself seriously. She committed to a specific audience. And she stayed long enough for it to matter. If you’re creating content, or feel called to create something meaningful with your voice, this conversation will give you a clear picture of what that looks like over time. What you’ll hear in this conversation Why deciding who you are comes before building an audience What it means to take your podcast seriously from day one How clarity around your ideal listener changes everything The difference between creating for yourself and creating for those you serve Why consistency creates trust far beyond what metrics can show How a podcast can become the foundation…
People in this episode
Host: Cliff Ravenscraft
Guest: Heather Bayer
Topics covered
- podcasting
- audience building
- content creation
- business relationships
- consistency
- clarity
- engagement
Keywords
- podcast
- audience
- content
- relationships
- trust
- feedback
- consistency
- engagement
- clarity
- business
More episodes of Podcast Answer Man
- 495 - Audience Reduction Strategy: How Fewer Listeners Can Create More Impact
- 494 - Why Unfinished People Make The Most Trustworthy Teachers
- 493 - What Podcasting Actually Did to Our Life and Family
- 491 - He Built a Podcast Network From Scratch. What 15 Years of Podcasting Taught Him
- 490 - The Real Reason Most Podcasters Never Make Money
- 489 - The Long Game: How Real Thought Leaders Are Made
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