Turn Your Podcast Into a Content Gold Mine Using 5 Monetization Paths (with J. Kevin Tumlinson)

About this episode

J. Kevin Tumlinson shares strategies for monetizing podcast content and leveraging existing episodes for greater reach and revenue.

Most podcasters sit on a content library worth far more than any ad deal they will ever sign. J. Kevin Tumlinson launched the Word Slinger Podcast with a $25 Fiverr theme song and a soundproofed spare closet. Today that show reaches 80,000 listeners. He spent seven years as the public face of Draft2Digital, one of the leading indie publishing platforms, and has published more than 70 novels alongside it. J. Kevin Tumlinson is the author of more than 70 award-winning novels, host of the Word Slinger Podcast, and a leading voice in the indie publishing world. In this episode of Podcasting Secrets with host Nathan Gwilliam, Kevin reveals why a nonfiction book built from your existing podcast episodes outperforms any business card, how Amazon's search engine gives nonfiction podcasters a built-in discoverability advantage, the content repurposing approach he calls using the whole buffalo, a psychological trigger from the book Influence that gets more listeners to share your show, and how to simplify production so burnout never becomes a reason to quit. Want to turn your existing podcast content into revenue without waiting for a sponsor? Start treating your episodes as raw material…

People in this episode

Host: Nathan Gwilliam

Guest: J. Kevin Tumlinson

Topics covered

• podcast monetization
• content repurposing
• indie publishing
• nonfiction books
• listener engagement

Keywords

• podcast monetization
• content library
• nonfiction book
• listener sharing
• production simplification

Mentioned in this episode

Organizations: Draft2Digital

Books & works: Word Slinger Podcast, Influence

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