Strategic CX: Optimizing Your Customer Experience to Drive Business Growth

Strategic CX: Optimizing Your Customer Experience to Drive Business Growth

From Powerful Insights by Protiviti

April 13, 2026 · 46 min

About this episode

This episode discusses key findings on customer experience and how leaders are leveraging data and AI for business growth.

This episode is a rebroadcast of our webinar where we explore key findings from the Protiviti–Oxford global executive outlook on customer experience and discuss how CX and marketing leaders are using data, AI, and connected experiences to drive growth and strengthen customer loyalty. David Howard Professor, University of Oxford www.linkedin.com/in/davidhowardoxford/ Bryan Comite Managing Director, Customer Experience Strategy Lead, Protiviti www.linkedin.com/in/bryan-comite-0333a63a/ Jennifer Friese Managing Director, Digital Experience and Platforms Lead, Protiviti www.linkedin.com/in/jenniferfriese/ Alex Weishaupl Managing Director, Digital Creative & Design Studio Lead, Protiviti www.linkedin.com/in/alexweishaupl/ Joe Kornik Senior Director, Editorial Programs & Editor in Chief, VISION by Protiviti www.linkedin.com/in/joe-kornik-599231b Webinar Link: Strategic CX: Optimizing Your Customer Experience to Drive Business Growth (5000019)

Topics covered

  • customer experience
  • business growth
  • data
  • AI
  • marketing
  • customer loyalty

Keywords

  • customer experience
  • business growth
  • data
  • AI
  • marketing
  • customer loyalty
  • webinar

Mentioned in this episode

Organizations: University of Oxford, Protiviti

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