How To Write Media Pitches Journalists Actually Open And Use

How To Write Media Pitches Journalists Actually Open And Use

From Public Relations Review Podcast by Peter C Woolfolk, Producer & Host

April 20, 2026 · 26 min · Season 7 · Episode 186

About this episode

Peter Woolfolk speaks with Kourtney Jason about effective media pitches that capture journalists' attention.

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Your pitch is competing with hundreds of emails a day, so “spray and pray” PR isn’t just ineffective, it’s invisible. Peter woolfolk speaks with Kourtney Jason, president and co-founder of Pacific and Court, to unpack what actually works in media relations when you’re trying to earn coverage for a book, an author, or an idea. She draws on her backgr...

People in this episode

Host: Peter Woolfolk

Guest: Kourtney Jason

Topics covered

  • media pitches
  • journalism
  • public relations
  • media relations
  • book promotion
  • author coverage

Keywords

  • media pitches
  • journalists
  • public relations
  • Kourtney Jason
  • Pacific and Court
  • book promotion
  • media coverage

Mentioned in this episode

Organizations: Pacific and Court

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