About this episode

Tim interviews James Bower, the Commercial Director of the Atlassian Williams F1 Team, discussing the inner workings of an F1 team.

Tim travelled to the Atlassian Williams F1 Team's London office to meet with James Bower, Commercial Director. A rare deep-dive into the inner workings on an F1 team before James jetted off to Australia for the season opener. Hosted on Acast. See acast.com/privacy for more information.

People in this episode

Host: Tim

Guest: James Bower

Topics covered

• Formula 1
• team dynamics
• commercial strategy
• sports management
• automotive industry

Keywords

• F1
• Atlassian
• Williams
• James Bower
• Formula 1
• commercial director
• sports
• automotive

Mentioned in this episode

Organizations: Atlassian Williams F1 Team

Places: London, Australia

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