About this episode

This episode explores the insights from the 2026 Voice of Technician Survey, focusing on what shop owners need to know to attract and retain talent.

Technicians are speaking up—and the message is clear. From pay and career paths to culture and communication, this episode dives into what shop owners must understand (and do differently) to compete for talent in 2026.

Topics covered

• technician mindset
• talent competition
• pay and career paths
• shop culture
• communication

Keywords

• technician
• survey
• talent
• shop owners
• career paths
• communication
• culture

Mentioned in this episode

Organizations: Technicians

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