Stauffer's Simply Animals with Sabetha Wells
About this episode
Dr. Erin Bailey interviews Sabetha Wells about the connection between snack time and story time, highlighting Stauffer's new Simply Animals crackers and their impact on literacy.
In this episode of Reading Inspires, Dr. Erin Bailey speaks with Sabetha Wells, Quality Assurance lead at Stauffer's Biscuit Company, about the meaningful connection between snack time and story time as Stauffers celebrates 155 years and RIF marks 60 years. Sabetha shares how her grandmother's tradition of reading "How the Grinch Stole Christmas" alongside Stauffer's holiday cookies inspired her career path, and discusses the rigorous safety measures behind their new Simply Animals crackers—now peanut-free and made without high fructose corn syrup or artificial flavors. The conversation explores how the 13 animal shapes in Simply Animals crackers create natural opportunities for imaginative play, vocabulary building, and early literacy development, culminating in the new partnership book "Bryson's Rocket Riddles" where 20% of proceeds support RIF's literacy programs. About Sabetha Wells: Sabetha Wells is a seasoned food safety and quality executive with more than 25 years of leadership experience spanning manufacturing, food processing, regulatory compliance, and cross‑functional quality systems management. As Vice President of Food Safety and Quality at Meiji America/Stauffer’s…
People in this episode
Host: Dr. Erin Bailey
Guest: Sabetha Wells
Topics covered
- snack time
- story time
- literacy development
- food safety
- imaginative play
Keywords
- Sabetha Wells
- Stauffer's Biscuit Company
- Simply Animals
- literacy programs
- food safety
Mentioned in this episode
Organizations: Stauffer's Biscuit Company, Reading Is Fundamental
Books & works: How the Grinch Stole Christmas, Bryson's Rocket Riddles
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