Bitcoin Treasury Companies Deep Dive, with Patrick Heusser | Relai Bitcoin Podcast #108

Bitcoin Treasury Companies Deep Dive, with Patrick Heusser | Relai Bitcoin Podcast #108

November 19, 2025 · 50 min

About this episode

Patrick Heusser discusses Bitcoin treasury companies and their evolution in the ecosystem.

Patrick Heusser is the Head of Lending at Sentora and one of the most established experts in Bitcoin in Switzerland. He has been writing about and researching digital assets for almost a decade and is keen on contributing to new financing models for the ecosystem. In this conversation with Relai's Head of Communications, Joël Kai Lenz, Patrick discusses his journey into Bitcoin, why Bitcoin treasury companies are interesting but require careful differentiation between early adopters and copycats, and how the space is expected to evolve. You can follow Patrick on LinkedIn: https://www.linkedin.com/in/heusser/ — ⏱ Timestamps: 00:00 - Intro 03:10 - The revolutionary impact of Strategy 05:56 - Financial models in Bitcoin acquisition 09:01 - The role of retail investors in Bitcoin 12:08 - The future of Bitcoin treasury companies 14:46 - Metaplanet's unique use case as a treasury company 18:05 - Emergence of new Bitcoin treasury companies 20:53 - Market dynamics and the treasury hype cycle 23:58 - The importance of MNAV in treasury evaluations 27:04 - The risk of over-hyped treasury companies 30:14 - The future of potential Bitcoin banks 36:12 - Outlook on the future in the space 47:55…

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