
The Story Framework That Makes Senior Leaders Say Yes
From RESONATE by Shannon Jenkins
April 28, 2026 · 17 min
About this episode
Shannon Jenkins discusses a framework for communicating ideas effectively to senior leaders, drawing on her experience and a case study from Kodak.
💌 Download the Story Guide here. What if the reason your ideas aren’t getting approved… isn’t the idea itself—but how you’re communicating it? In this episode of RESONATE, communication and storytelling expert Shannon Jenkins breaks down the exact framework she teaches Fortune 500 leaders to turn complex ideas into clear, compelling messages that drive decisions. Drawing on real-world experience inside high-stakes meetings—and a powerful case study from Steven Sasson at Kodak—you’ll dis...
People in this episode
Host: Shannon Jenkins
Topics covered
- communication
- storytelling
- leadership
- decision making
- business strategy
Keywords
- story framework
- senior leaders
- communication
- decision making
- business ideas
Mentioned in this episode
Organizations: Kodak
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