
This episode discusses the journey of building confidence in young girls through the story of Beautiful Curly Me, a brand created to empower girls like Zoe.
She was just six years old when she came home from school in tears… asking why she looked different. That moment changed everything. In this episode of Riding the Big Wheel, Michelle sits down with Evana Eko, the mom behind Beautiful Curly Me, a brand born from her daughter Zoe’s struggle with confidence and identity. What started as a simple conversation turned into a powerful mission to help girls everywhere feel seen, valued, and confident in who they are. But this isn’t just a story about a business. It’s about: The quiet moments that shape how girls see themselves The things we say (and don’t say) that stay with them The pressure of social media and comparison at a young age And what it really takes to raise a confident child in today’s world You’ll also hear how Zoe went from that moment to becoming a young CEO, building a brand now impacting thousands of girls and why her mom chose to build it with her, not for her. If you have a daughter, know a young girl, or have ever questioned your own confidence, this conversation will stay with you. Watch the full episode on YouTube and don’t forget to subscribe to Riding the Big Wheel for more real conversations that matter.
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