Sponsored: Thinkst on building companies that don’t suck

Sponsored: Thinkst on building companies that don’t suck

July 19, 2026 · 21 min

About this episode

Casey Ellis interviews Haroon Meer about building customer-friendly companies and the philosophy behind Thinkst's business practices.

In this Risky Business sponsor interview Casey Ellis chats with Haroon Meer from Thinkst about building companies customers don’t hate. Haroon explains why Thinkst still offers Canary tokens for free and why it has avoided annual price hikes on its paid products. They talk about Eric Ries’s “Incorruptible”, Rob Lee’s 100-year-company approach at Dragos, and why keeping customers happy is a better business strategy than chasing easy sugar highs.

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