Greg Childs: Do YouTube deals spell the end of public service children’s TV as we know it?

Greg Childs: Do YouTube deals spell the end of public service children’s TV as we know it?

February 25, 2026 · 32 min · Season 11 · Episode 8

About this episode

Greg Childs discusses the impact of YouTube and TikTok on traditional children's television in the UK and the implications for public service broadcasting.

Greg Childs, director of the Children’s Media Foundation, discusses the decline of traditional children’s television in the UK, the rise of YouTube and TikTok as children’s primary viewing platforms, and what this shift could mean for public service broadcasting. We explore how changes to advertising rules and algorithms are transforming the economics and nature of children’s content, the BBC’s new deal with YouTube, and the growing debate over whether regulation should aim to “build better” online spaces or restrict children’s access to social media. Have your say in the government's consultation by 10 March: https://www.gov.uk/government/consultations/britains-story-the-next-chapter-the-bbc-royal-charter-review-green-paper-and-public-consultation/britains-story-the-next-chapter-bbc-royal-charter-review-green-paper-and-public-consultation Suggested answers: British Broadcasting Challenge: https://britishbroadcastingchallenge.com/ The Sandford St Martin Trust: https://sandfordawards.org.uk/religion-and-the-future-of-the-bbc-have-your-say/ Listen to all our episodes here: https://podfollow.com/beebwatch   To support our journalism and receive a weekly blog sign up now for…

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