StrongHold™ Explained: Choosing the Right Single-Ply System

About this episode

Heidi J. Ellsworth interviews Shane Millwood to discuss BITEC's StrongHold™ single-ply roofing systems and their applications in commercial roofing.

In this episode of Roofing Road Trips®, host Heidi J. Ellsworth sits down with Shane Millwood of BITEC to explore the company's StrongHold™ single-ply roofing systems and where they fit in today's commercial roofing landscape. Shane breaks down the differences between TPO, PVC and KEE membranes, explaining how each performs across climates, building types and demanding environments. The conversation also dives into durability, installation considerations and how system components work together to deliver long-term watertight performance. Contractors will gain practical insight into selecting the right membrane, avoiding common pitfalls and positioning single-ply roofing as a high-value solution for building owners. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about BITEC here! www.rooferscoffeeshop.com/directory/bitec-inc Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com…

People in this episode

Host: Heidi J. Ellsworth

Guest: Shane Millwood

Topics covered

• single-ply roofing
• TPO
• PVC
• KEE membranes
• commercial roofing
• durability
• installation considerations

Keywords

• StrongHold
• roofing systems
• contractors
• building owners

Mentioned in this episode

Products: StrongHold™, TPO, PVC, KEE membranes

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