About this episode

Rachel Roberts discusses the impact of AI on cybersecurity and sales strategies at Check Point Software.

In this episode of Sales Is King, host Dan Sixsmith sits down in the New York City studio with Rachel “Rae” Roberts, President of Americas Sales at Check Point Software, a leading cybersecurity company. Rachel shares why she joined Check Point to help lead enterprise AI security, how the company has radically restructured its go‑to‑market model, and what today’s best sales organizations are doing to win and retain customers in a risk‑filled, AI‑driven world.​ Rae explains why AI has fundamentally changed cybersecurity economics, with attackers already monetizing AI to accelerate phishing and compromise corporate networks in under an hour. You’ll also hear a deep dive on the evolving role of customer success, the rise of revenue‑oriented CCOs, how buyer groups have exploded from 4 to as many as 17 stakeholders, and what it now takes to earn and keep C‑level attention. Rachel closes by sharing her personal journey from marketing and business development into enterprise sales leadership, the traits she looks for in top sellers, and her definition of success as she drives double‑digit growth at Check Point.​ Why AI is different from prior tech waves—and why “the bad guys” are already…

People in this episode

Host: Dan Sixsmith

Guest: Rachel Roberts

Topics covered

• AI in cybersecurity
• sales strategies
• customer success
• go-to-market model
• enterprise sales leadership
• C-level engagement

Keywords

• cybersecurity
• AI
• sales leadership
• customer success
• go-to-market
• phishing
• C-level

Mentioned in this episode

Organizations: Check Point Software, AI, cybersecurity

Places: New York City

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