About this episode

Karl Hughes discusses insights from surveying DevTools marketers on various aspects of marketing.

In this episode, Karl Hughes from Draft.dev shares what he learned from surveying DevTools marketers about budgets, AI, content, and ROI. We talk about budgets, AI workflows, content strategy, distribution, and why events and human relationships still drive some of the best results in developer marketing. Links: • Draft.dev • Karl Hughes • Karl's LinkedIn

People in this episode

Host: Jack Bridger

Guest: Karl Hughes

Topics covered

• DevTools marketing
• budgets
• AI workflows
• content strategy
• distribution
• events
• human relationships

Keywords

• DevTools
• marketing
• AI
• content
• ROI
• budgets
• distribution
• events

Mentioned in this episode

Organizations: Draft.dev

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