"The DESPAIR Is Gone!" Treeline Outfitters Founders on Creating BELOVED Seacoast Space After Their Lowest Points 💙 (RE-AIR)

May 25, 2026 · 60 min · Season 4

About this episode

Cody Whelan and Emily Kwesell discuss their journey in founding Treeline Outfitters and the challenges of entrepreneurship.

Cody Whelan⁠ was miserable. Feeling purposeless in his geology career, he came home after work every day tired, irritable, and wondering why he was still putting himself through this. He dreamt of a different life for himself, a life centered on purpose, service, and connection. And after seven years of business ideas gnawing at him, he finally decided to pull the plug on his stable career so he could throw himself into the unstable waters of entrepreneurship. Enter ⁠Treeline Outfitters⁠ : Portsmouth's home for high-quality sustainable outdoor gear, delicious local beer, and genuine connection with like-minded human beings. Since opening their doors in February 2024, Treeline has felt the full force of the community coming out to support them, which shines through in their weekly run club, which now attracts between 60-100 people every Thursday night. From the taproom of Treeline Outfitters in the West End of Portsmouth, Cody and his wife ⁠Emily Kwesell⁠ sit down with ⁠⁠host Troy Farkas⁠⁠ to discuss why Cody began to resent his lucrative geology career, why it took him so long to take the leap, where the initial idea for Treeline came from, the explosive growth of run club…

People in this episode

Host: Troy Farkas

Guests: Cody Whelan, Emily Kwesell

Topics covered

entrepreneurship
personal growth
community support
outdoor gear
business journey

Keywords

Treeline Outfitters
Cody Whelan
entrepreneurship
outdoor gear
community support
run club
business ideas

Mentioned in this episode

Organizations: Treeline Outfitters

Places: Portsmouth