About this episode

The episode discusses the importance of selling security within organizations and features interviews with experts on influence and autonomous AI in security operations.

As security leaders, we are continuously selling, maybe not as traditional sales folks, but as selling security across the organization. Whether you’re closing client deals, leading a team, running a business, or simply wanting your voice to be heard by other executives or the board, we are selling. How can influence help? Dan Rochon, Author of Teach to Sell, joins Business Security Weekly to discuss psychology of influence, personal transformation, and how to build trust that converts. Dan will cover the four pillars from his book: Believe (in Yourself) Find Business Build an Organization to Scale Leadership And how they will help you overcome self-doubt, communicate confidently, and build careers that serve your life—not consume it. Segment Resources: Teach to Sell Book: https://www.teachtosellbook.com/ No Broke Months Podcast: https://podcasts.apple.com/us/podcast/no-broke-months-for-salespeople/id1527318879 The Agentic SOC: Autonomous AI Analysts at Machine Speed SOC teams are overwhelmed with the sheer number of alerts and have historically been reactive. Edward will discuss how Dropzone’s Agentic SOC deploys autonomous AI agents that investigate every alert, respond to…

People in this episode

Guests: Dan Rochon, Arunesh Chandra, Edward Wu

Topics covered

• selling security
• influence
• personal transformation
• building trust
• autonomous AI
• SOC capacity

Keywords

• security leadership
• psychology of influence
• self-doubt
• communication
• AI in security
• SOC teams
• trust building

Sponsors

Dropzone AI

Mentioned in this episode

Organizations: Microsoft

Books & works: Teach to Sell, No Broke Months Podcast

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