Marketing Your Books Using Video, with Dale L. Roberts and Matty Dalrymple

Marketing Your Books Using Video, with Dale L. Roberts and Matty Dalrymple

April 15, 2026 · 58 min · Episode 786

About this episode

Dale L. Roberts discusses how authors can effectively use video to market their books and enhance their visibility.

In this member-first Q&A on the Self-Publishing with ALLi podcast, ALLi video content adviser Dale L. Roberts answers questions on how authors can use video to market their books, connect with readers, and build visibility for their author brand. Topics include the best tools for creating video content, when to start using video in the publishing process, and how to measure the impact of video on book sales and reader engagement. Roberts also addresses how to drive traffic to videos, whether book trailers still matter, how Amazon A+ Content works, and practical ways to get comfortable on camera. Show Notes YouTube for Authors, by Dale L. Roberts Self-Publishing with Dale Daniel Batal Find more author advice, tips, and tools at our Self-publishing Author Advice Center , with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need. We invite you to join our organization and become a self-publishing ally.

People in this episode

Host: Matty Dalrymple

Guest: Dale L. Roberts

Topics covered

Keywords

Mentioned in this episode

Organizations: Alliance of Independent Authors

Books & works: YouTube for Authors, Self-Publishing with Dale

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