How to Get Started With SEO (The Right Way)

How to Get Started With SEO (The Right Way)

From SEO for Established Entrepreneurs: The Basic B by Brittany Herzberg | SEO Coach & Lead Gen Strategist

June 12, 2026 · 11 min · Episode 158

About this episode

Brittany Herzberg discusses the essential steps to start SEO correctly, emphasizing the importance of preparation before focusing on keywords.

Everyone wants to jump straight to keywords. I get it—it feels productive! But skipping the prep work first is one of the biggest SEO mistakes I see. In this episode, I'm breaking down exactly how to get started with SEO the right way—including the 3 questions you have to answer before you touch a single keyword. This is literally the order of operations I walk people through in the SEO Sprint! Whether you're brand new to SEO or you've tried it before and it didn't stick, this one's for you. ...

People in this episode

Host: Brittany Herzberg

Topics covered

  • SEO
  • keyword strategy
  • digital marketing
  • entrepreneurship
  • business growth

Keywords

  • SEO
  • keywords
  • preparation
  • digital marketing
  • SEO mistakes
  • entrepreneurs
  • SEO Sprint

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