
How to Get Started With SEO (The Right Way)
From SEO for Established Entrepreneurs: The Basic B by Brittany Herzberg | SEO Coach & Lead Gen Strategist
June 12, 2026 · 11 min · Episode 158
About this episode
Brittany Herzberg discusses the essential steps to start SEO correctly, emphasizing the importance of preparation before focusing on keywords.
Everyone wants to jump straight to keywords. I get it—it feels productive! But skipping the prep work first is one of the biggest SEO mistakes I see. In this episode, I'm breaking down exactly how to get started with SEO the right way—including the 3 questions you have to answer before you touch a single keyword. This is literally the order of operations I walk people through in the SEO Sprint! Whether you're brand new to SEO or you've tried it before and it didn't stick, this one's for you. ...
People in this episode
Host: Brittany Herzberg
Topics covered
- SEO
- keyword strategy
- digital marketing
- entrepreneurship
- business growth
Keywords
- SEO
- keywords
- preparation
- digital marketing
- SEO mistakes
- entrepreneurs
- SEO Sprint
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- SEO is *Not* the Place to Ditch Your Personality · May 15, 2026 · 11 min
- Perfection Isn’t Why Your SEO Isn’t Done—Avoidance Is · May 8, 2026 · 13 min
- My First In-Person SEO Workshop—Mastermind Retreat Recap · May 1, 2026 · 21 min
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