How Personal Branding Impacts Publicly Traded Companies | John Newtson

How Personal Branding Impacts Publicly Traded Companies | John Newtson

May 4, 2026 · 35 min

About this episode

Seth Farbman discusses with John Newtson the impact of personal branding on publicly traded companies and the role of digital marketing in engaging investors.

In this episode, Seth Farbman, CEO of Vstock Transfer, sits down with John Newtson, CEO of Pendry Cannon, to explore the evolving role of digital marketing in shareholder acquisition and corporate storytelling. Seth shares his insights on how CEOs can leverage LinkedIn and other social media platforms to build authentic connections with investors and stakeholders. Discover how personal branding, strategic content creation, and social targeting are transforming the way public companies engage ...

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