Direct Bookings, AI Agents & Why Airbnb Fees Are Going to 20% | Mark Simpson Returns
About this episode
Mark Simpson returns to discuss direct bookings, AI agents, and the future of Airbnb fees.
🔥 LAST CHANCE — STR AI SUMMIT, June 23-24 | Freedom Factory, Beverly, MA Only 20 seats left. Use code "PODCAST" for a flat $1000 discount: 👉 strsecrets.com/aisummit The coupon expires Monday This is where direct bookings, AI agents, and the next decade of STR get built — live, with the operators leading the charge. Yorkshire, UK — Mark Simpson spent $50,000 on human appointment setters last year. They did almost nothing. Then he built one AI agent named Icarus. In 7 days, it closed a $5,000 deal. Cost? Less than $20. Two months later, Mark has 18 AI agents running inside Boostly. They've generated $54,000 in revenue. And he says he's never hiring a human setter again. Mark Simpson is the founder of Boostly — the company helping STR operators escape over-reliance on Airbnb and own their direct bookings. He grew up on a farm in North Yorkshire, where his family ran a BNB. Over the last decade, he's refined the most complete direct bookings playbook in the vacation rental industry. Now on his 7th appearance on the show, he's back with the rawest, most honest take on AI agents we've had to date. This is his blueprint for direct bookings, AI agents, and what's about to happen to…
People in this episode
Host: Michael Sjogren
Guest: Mark Simpson
Topics covered
- direct bookings
- AI agents
- Airbnb fees
- short term rentals
- entrepreneurship
Keywords
- direct bookings
- AI agents
- Airbnb fees
- Boostly
- short term rentals
Sponsors
STR AI SUMMIT
Mentioned in this episode
Organizations: Boostly, Airbnb
Places: Yorkshire, UK
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