How Pat makes $25k/month with his Kettlebell Skool

From Skool Stories by Matthew Thompson

April 9, 2026 · 30 min

About this episode

Pat Damiano shares his strategies for generating $25k/month with his Kettlebell Skool.

Pat Damiano is a kettlebell nerd and x2 Skool Games Winner from New York. We caught up with him in LA to find out: How he turbo-charged traffic to his About Page using Lord Of The Rings The biggest discovery he's made to reduce churn (6-week cycles) And why shifting away from personalization created a stronger community culture Check it out. P.S. Yes, there is a Gandalf sword in the episode.

People in this episode

Host: Matthew Thompson

Guest: Pat Damiano

Topics covered

kettlebell training
community building
traffic generation
churn reduction
personalization

Keywords

kettlebell
Skool Games
traffic
churn
community culture

Mentioned in this episode

Books & works: Lord Of The Rings

Places: New York, LA