About this episode

Colleen McCoole Payne discusses the rise of collective flower selling and various business models in the floral industry.

Collective flower selling is on the rise and we continue to see numerous models across the continent and even abroad. The origin comes from traditional farmers’ markets and has since diversified to include cooperatives, co-marketing ventures and solo-run farmer-to-florist hubs. The structures reflect the desires and business objectives of their founders, and today you’ll hear […] The post Episode 763: Colleen McCoole Payne on collective flower selling through Kansas City Flower Farmers Wholesale Market appeared first on Slow Flowers Podcast with Debra Prinzing .

People in this episode

Host: Debra Prinzing

Guest: Colleen McCoole Payne

Topics covered

• collective flower selling
• farmers markets
• cooperatives
• business models
• floristry

Keywords

• flower selling
• Kansas City
• farmers market
• cooperatives
• florist hubs

Mentioned in this episode

Organizations: Kansas City Flower Farmers Wholesale Market

More episodes of SLOW FLOWERS with Debra Prinzing

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• Episode 764: A visit House Flowers, Megan Homewood’s 100-square-foot flower shop in Shelton, Washington · April 15, 2026 · 1h 8m
• Episode 762: Sarah Nayani of Grow Girl Seattle on teaching gardeners how to plan and plant their backyard cutting gardens · April 1, 2026 · 42 min
• Episode 761: Growing Flower Seedlings for Profit, with Kate Skelton of Gratitude Flowers, Carol Wetzel of The Little Farm on Olga Road, and Fawn Rueckert of Sego Lily Flower Farm and Snuck Flowers · March 25, 2026 · 1h 1m
• Episode 760: “The Beginner’s Cut Flower Garden,” with author Elizabeth Brown of Foxglove Farmhouse · March 18, 2026 · 45 min
• Episode 759: “Beautiful Roses,” with author Janice Cox of Natural Beauty at Home · March 11, 2026 · 46 min

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