The Hidden Cost of Trying to Keep Up

The Hidden Cost of Trying to Keep Up

May 20, 2026 · 39 min · Season 1 · Episode 153

About this episode

This episode discusses the pressures small business owners face in keeping up with rapid changes in the market and how adding more can sometimes hinder momentum.

A lot of small business owners are feeling the pressure to keep up right now. AI is changing how we work. New tools and platforms keep showing up. Buyers are behaving differently, and the market feels harder to read than it used to. And I get it. When things feel uncertain, it’s very easy to start adding more. But for small but mighty business owners, more is not always what creates momentum. Sometimes it just makes the business heavier. In this episode, I sit down with Lydia Lee, business st...

People in this episode

Host: Audrey Joy Kwan

Guest: Lydia Lee

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