PodPast: The TRUTH About SEO For Podcasts, with guest Ian Paynton

PodPast: The TRUTH About SEO For Podcasts, with guest Ian Paynton

February 26, 2026 · 50 min · Season 1 · Episode 7

About this episode

Niall Mackay and guest Ian Paynton discuss the impact of SEO on podcasting and its potential benefits for businesses.

In this episode of Smarter Podcasting, host Niall Mackay explores the controversial topic of SEO in podcasting and its potential to transform your business. Joined by Ian Paynton, an entrepreneur revolutionizing his content agency with podcasting, they break down the essentials of optimizing podcast content for SEO and discuss whether it’s worth the effort. Join Niall and Ian as they change the way we perceive podcasting and navigate the landscape of this dynamic and ever-evolving mediu...

People in this episode

Host: Niall Mackay

Guest: Ian Paynton

Topics covered

Keywords

Mentioned in this episode

Organizations: Seven Million Bikes Podcasts

More episodes of Smarter Podcasting: Making Podcasts Better

Explore listener stats, chart rankings, contacts and more on the Smarter Podcasting: Making Podcasts Better podcast page.