Why Google Will Never Find Your Podcast (And the Simple Fix)

Why Google Will Never Find Your Podcast (And the Simple Fix)

From Smarter Podcasting: Making Podcasts Better by Seven Million Bikes Podcasts

June 8, 2026 · 21 min

About this episode

This episode discusses the misconceptions about podcast SEO and why Google cannot find your podcast on platforms like Apple Podcasts and Spotify.

“Google does not scan Apple Podcasts. Google does not crawl Spotify. Google does not read your podcast show notes inside those platforms.” In this episode, I break down one of the biggest misunderstandings in podcasting: podcast SEO. A lot of people online tell you to optimise your episode titles, show notes, and descriptions so Google can find your podcast. But that is not really how Google works. What I want you to understand in this episode is the difference between Google SEO and podcast ...

People in this episode

Host: Seven Million Bikes

Topics covered

  • podcast SEO
  • Google search
  • podcast visibility
  • episode optimization
  • digital marketing

Keywords

  • podcast SEO
  • Google
  • Apple Podcasts
  • Spotify
  • episode titles
  • show notes
  • descriptions

Mentioned in this episode

Organizations: Google, Apple Podcasts, Spotify

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