What Makes Brands People Remember | Behind the Brand with Jayanta Jenkins

What Makes Brands People Remember | Behind the Brand with Jayanta Jenkins

May 26, 2026 · 26 min

About this episode

Michelle Thames interviews Jayanta Jenkins about the elements that make brands unforgettable.

In this Behind the Brand episode, Michelle sits down with Jayanta Jenkins, Global Creative Executive and Brand Builder, to talk about what really makes brands unforgettable. They dive into creativity, leadership, storytelling, culture, and the strategies behind building brands people actually remember.

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