SPA Girls Podcast – EP543 – Use Brain Science to Hook Readers From the Very First Sentence with Lisa Cron (Classic Replay)

SPA Girls Podcast – EP543 – Use Brain Science to Hook Readers From the Very First Sentence with Lisa Cron (Classic Replay)

From SPA Girls Podcast by SPA Girls podcast - self publishing for authors

March 12, 2026 · 1h 6m

About this episode

Lisa Cron discusses how to hook readers from the very first sentence using brain science.

Want to hook your readers from the very first sentence? This episode is for you! This is a fantastic Classic Replay of an interview we recorded with Lisa Cron a few years back. Lisa Cron is a story coach and the author of: Wired for Story: The Writer’s Guide to Using Brain Science to Hook Readers From the Very First Sentence , Story Genius: How To Use Brain Science to Go Beyond Outlining and Write a Riveting Novel (Before You Waste Three Years Writing 327 Pages that Go Nowhere ), and most recently, Story or Die: How to Use Brain Science to Engage, Persuade and Change Minds in Business and in Life She explains what actually keeps readers turning pages, why both pantsing AND plotting can lead you astray, and how to build a riveting novel from the inside out. If you’ve ever wasted months on pages that go nowhere, and want to really connect with readers, this one’s a must listen/re-listen! About Lisa Lisa Cron is a story coach and the author of:   Wired for Story: The Writer’s Guide to Using Brain Science to Hook Readers From the Very First Sentence Story Genius: How To Use Brain Science to Go Beyond Outlining and Write a Riveting Novel (Before You Waste Three Years…

People in this episode

Guest: Lisa Cron

Topics covered

  • brain science
  • storytelling
  • writing techniques
  • reader engagement
  • novel writing

Keywords

  • hook readers
  • writing
  • story coach
  • novel
  • engagement

Mentioned in this episode

Organizations: Ten Speed Press, CreativeLive.com

Books & works: Wired for Story: The Writer’s Guide to Using Brain Science to Hook Readers From the Very First Sentence, Story Genius: How To Use Brain Science to Go Beyond Outlining and Write a Riveting Novel (Before You Waste Three Years Writing 327 Pages that Go Nowhere), Story or Die: How to Use Brain Science to Engage, Persuade and Change Minds in Business and in Life

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