Success Through Switching Genres  – with Romance Author, Daniela Romero (Classic Replay EP#551)

Success Through Switching Genres – with Romance Author, Daniela Romero (Classic Replay EP#551)

May 5, 2026 · 53 min

About this episode

The episode features an interview with author Danielle Annett discussing her successful transition from Urban Fantasy to Contemporary Romance.

This is a classic replay of a fascinating interview we recorded a few years ago with author Danielle Annett (aka Daniela Romero) , who as switched genres from Urban Fantasy to Contemporary Romance, with amazing results. She talks us through the decision to change genres, and what she did to make it a success, including some of the big decisions she had to make, such as whether to create a new pen name, how to market it, and what kind of social media/website and newsletter presence she wanted to have with the new genre/name. Danielle is a savvy businessperson, and you’ll definitely pick up some excellent tips from this discussion… Danielle is also an organisational superstar, and we talk a little bit about how she organises all the various segments in her life so successfully! We loved chatting to her, and we’re sure you’re going to enjoy listening to this episode again! About Daniela Daniela Romero is a Snarky AF, Latinx Author, who happens to also be a Mom of 3. Born and raised in sunny California, she now makes her home in the Pacific Northwest and is happy to enjoy all four seasons even if the snow can sometimes be a bit much. She hates cheese—of all…

People in this episode

Guest: Danielle Annett

Topics covered

Keywords

Mentioned in this episode

Places: California, Pacific Northwest

Explore listener stats, chart rankings, contacts and more on the SPA Girls Podcast podcast page.