Talking Vintage Football Shirts with Fitszoo Founder Max Brown

Talking Vintage Football Shirts with Fitszoo Founder Max Brown

April 27, 2026 · 27 min

About this episode

Teddy Draper interviews Max Brown about his passion for vintage football shirts and the story behind his store Fitszoo.

I walked into a world of nostalgia recently. Fitszoo in Regent Arcade, Cheltenham is a store devoted to vintage fashion and, of particular excitement for me, old football shirts. I was surrounded by the shirts of my youth with the legends of the time blazoned on the back. I got chatting to Max Brown, the founder that day and was gutted to learn the store is soon shuttering - Max is relocating to London and planning open a Fitszoo there. But the shirts are still available online to Gloucestershire folk (and everyone) online so Max and I recorded a podcast conversation . Given that Max is 22 is knowledge and passion for 90s and 00s football is sensational. I enjoyed this conversation and I hope you do too. We covered: ** Why Max started collecting vintage shirts (and clothes generally) ** How it started in his dorm at boarding school ** Why Park Ji-sung is his favourite player ** Why short-sleeve David Beckham shirts are way less valuable than the long-sleeve ones ** Max's dream shirt ** Why modern shirts are a poorer quality than those made pre 2010. Find out more about Fitszoo: https://fitszoo.com **************** Chief Sponsor: Bang & Olufsen Cheltenham…

People in this episode

Host: Teddy Draper

Guest: Max Brown

Topics covered

Keywords

Sponsors

Bang & Olufsen Cheltenham, Herring Shoes, Cytoplan

Mentioned in this episode

Organizations: Fitszoo

Places: Cheltenham, London

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