Athlete Storytelling and the Road to Glasgow — Cody Lynch, Commonwealth Games Australia

Athlete Storytelling and the Road to Glasgow — Cody Lynch, Commonwealth Games Australia

July 8, 2026 · 50 min · Episode 452

About this episode

Cody Lynch discusses building a marketing campaign for the Commonwealth Games and the importance of athlete storytelling.

Cody Lynch from Commonwealth Games Australia shares how to build a major event marketing campaign, tell athlete stories at scale, and capture unplanned moments. Watch the Commonwealth Games from July 23 - https://sportsgeekhq.com/452-cody-lynch-commonwealth-games-australia

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