SportsLit (Season 9, Episode 2) - Jane McManus (Founding Columnist - espnW) - The Fast Track: Inside the Surging Business of Women's Sports

SportsLit (Season 9, Episode 2) - Jane McManus (Founding Columnist - espnW) - The Fast Track: Inside the Surging Business of Women's Sports

From SportsLit by Neil Acharya & Neate Sager

March 11, 2025 · 43 min · Episode 83

About this episode

Jane McManus discusses the current momentum and history of women's sports business.

The business of women’s sports has never had this much momentum. So what is it building on? Jane McManus provides a real-time snapshot of where we currently are and how we got here in Fast Track: The Surging Business of Women’s Sports. McManus has spent a career covering sports for major outlets such as the New York Daily News and was a founding columnist for espnW. Now an Adjunct Professor at NYU at the Preston Robert Tisch Institute for Global Sport, she has published a book that examines the business of women's sport, focusing on the peaks that have occured during her lifetime, from 1970s till present day. Tracing a line through the origins of the WTA to the leagues emerging today, there is lots to learn in this rapidly developing movement that rides an undulating past into its next sustainable breakthrough.

People in this episode

Hosts: Neil Acharya, Neate Sager

Guest: Jane McManus

Topics covered

  • women's sports
  • sports business
  • sports journalism
  • women's leagues
  • sports history

Keywords

  • women's sports
  • sports business
  • Jane McManus
  • espnW
  • sports journalism
  • WTA
  • sports history

Mentioned in this episode

Organizations: espnW, New York Daily News, NYU, Preston Robert Tisch Institute for Global Sport

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