Passion to Profession: Inside PSA’s Athlete Strategy with Ryan Greene

About this episode

Ryan Greene discusses the growing involvement of athletes in the sports card hobby and PSA's role in facilitating these partnerships.

Athletes have never been more visible in the hobby. From Tom Brady and CardVault to Fanatics Fest, athlete-led content, and players publicly sharing their collections, sports cards have become part of the conversation in a way we haven't seen before. Ryan Greene sits at the center of it. As Director of Athlete + Artist Partnerships at PSA, Ryan works directly with athletes who collect, grade cards, participate in signings, and build collections of their own. In this conversation, we discuss: Why PSA created a role dedicated to athletes and artists How professional athletes are entering the hobby The types of cards athletes collect Why authenticity matters more than sponsorships The impact Fanatics is having on athlete participation Stories from working with Mike Trout and other athletes behind the scenes Where athlete involvement in the hobby is headed next If you've noticed athletes becoming a bigger part of collecting culture, this episode offers a look behind the curtain at what's driving it. Sign up for Hobby Jobs and The Weekly Rip for free A special thank you to eBay for sponsoring Passion to Profession . The biggest and best marketplace to buy your next favorite trading…

People in this episode

Host: Brett McGrath

Guest: Ryan Greene

Topics covered

• athlete partnerships
• sports cards
• collecting culture
• authenticity
• hobby trends

Keywords

• sports cards
• athletes
• collecting
• PSA
• Fanatics
• Mike Trout
• authenticity
• hobby jobs

Sponsors

eBay

Mentioned in this episode

Organizations: PSA, Fanatics

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