What Church Giving Data Reveals: Participation Is Up, But Something Is Missing

What Church Giving Data Reveals: Participation Is Up, But Something Is Missing

July 7, 2026 · 33 min

About this episode

The episode discusses the trends in church giving, highlighting the increase in participation among younger generations while addressing the challenges of stewardship discipleship.

Key Takeaways Giving is finally outpacing inflation, providing encouraging news for churches. Participation in giving is increasing, particularly among Millennials and Gen Z. Younger generations are giving more frequently, but their average gifts remain significantly smaller than those of previous generations. The greatest challenge facing churches today is not fundraising—it is stewardship discipleship. Most churches lack a comprehensive discipleship strategy that helps people grow from first-time givers to generous disciples. Fifty percent of people who gave in 2022 did not give again to the same church by 2025, revealing a significant retention challenge. Many churches excel at welcoming first-time guests but fail to acknowledge and encourage first-time givers. Churches need a shared theology and common language around stewardship, tithing, offerings, and generosity. Financial stewardship should be taught consistently, not just during annual giving campaigns. Stories of generosity should reflect every stage of the giving journey, not just large gifts from wealthy donors. Security and contentment are discipleship issues that directly influence generosity. Churches must…

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