Stories Connecting Dots - Ep. 33: Dr. Else van der Berg - "AI Native Product Management"

From Stories Connecting Dots with Markus Andrezak by Markus Andrezak

January 18, 2026 · 1h 12m · Season 3 · Episode 33

About this episode

Dr. Else van der Berg discusses the evolving landscape of product management in AI-native environments.

With product managers (and other knowledge workers) as well getting over the barrier to adopt the command line of Claude Code (probably the worst product name ever), everything changes. Roles, responsibilities, the requirements for an org to align. So, I am happy to in this episode to speak with Dr. Else van der Berg, a self employed product manager living in Berlin. Else in working in AI native companies, so she knows something about the evolving landscape of product management in AI-native environments. 'The way I work has changed more in the last six months than in the last five years.' - Dr. Else van der Berg Else writes about this shift in our role and in our environments a lot on LinkedIn and on substack. Read Else's content on LinkedIn : https://www.linkedin.com/in/dr-else-van-der-berg-42b8b6a2/ And on substack: https://elsevanderberg.substack.com Get infected! I really enjoy Else's refreshing perspective, knowing all the depth of our "old styles" of working, carrying all the influences from Marty Cagan, Teresa Torres etc. - but being full of energy to embrace all the tools and thus discovering all the new possibilities but also the new frictions. She shares her journey…

People in this episode

Guest: Dr Else Van Der Berg

Topics covered

AI
Product Management
Knowledge Workers

Keywords

AI Native
Product Management
Command Line
Claude Code

Mentioned in this episode

Products: Claude Code, Agile

Books & works: Introduction to AI Native Product Management, The Role of Generalists in Product Management

Places: Berlin