How to build a valuable subscription business with Matthew (Matt) Holman (Subscription Prescription)
About this episode
This episode discusses strategies for growing subscription-based businesses through data insights and customer understanding.
Do you run an ecommerce or subscription-based business that is struggling to grow? Most businesses look at subscriptions as a secondary action to one-time acquisition with discounts & gifts as the main tools for keeping customers on for as long as possible. But by using data insights to understand what & how people buy, what they're looking for & how your product or service answers that, you can unlock significant subscription growth! Find out how in this conversation between Matthew (Matt) Holman (Founder, Subscription Prescription & Creator, Commerce Catalyst ) & Paul Lancaster (Founder & Event Producer, PLATFORM | UK Startup & Scaleup Week ). If you'd like to know more about Matt & his work, Follow him on LinkedIn at www.linkedin.com/in/holman-matthew then check out https://thesubscriptiondoc.com & https://ccatalyst.co websites.
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