Marine Lemonnier-Brennan of 289 Consulting on Connecting Brands, Media, and Collectors

About this episode

Ariel Adams interviews Marine Lemonnier-Brennan about her journey in the watch industry and the importance of connections between brands, media, and collectors.

In this episode of Superlative, our host and aBlogtoWatch founder Ariel Adams sits down with Marine Lemonnier-Brennan, founder and managing director of 289 Consulting, to explore the often unseen forces that drive the watch industry forward. Marine shares how her career evolved from the entertainment world into watchmaking, and how her experience helped shape a more strategic and globally connected approach to PR. Together, they unpack the critical role of relationships in an industry where success depends not just on great products, but on the people behind them and the stories that bring them to life. The conversation dives into Marine’s time working with major brands like Vacheron Constantin and Hublot, her experience alongside Jean-Claude Biver, and the decision to build her own firm focused on supporting independent watchmakers. She explains how 289 Consulting bridges the gap for smaller brands that need global visibility but lack the resources of large groups, while also emphasizing the importance of maintaining a healthy ecosystem between brands, media, and retailers. Along the way, Ariel and Marine reflect on how the industry has evolved, why connection remains at its…

People in this episode

Host: Ariel Adams

Guest: Marine Lemonnier-Brennan

Topics covered

• watch industry
• public relations
• brand visibility
• independent watchmakers
• media relationships

Keywords

• watchmaking
• PR strategy
• brand connection
• global visibility
• industry evolution

Mentioned in this episode

Organizations: 289 Consulting, Vacheron Constantin, Hublot

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