About this episode

Adam interviews Scott Zehr, a 4th generation maple producer, discussing business mission and customer communication.

This month, Adam interviews Scott Zehr, a 4th generation maple producer at Maplewood Sweets in Watertown, NY. Together, they discuss developing a business mission, a personal motto, and brand ethos, as well as how and why to communicate those ideas to the customer. Episode Produced by Ailis Clyne. Music - Long and Low Cloud by Blue Dot Sessions (www.sessions.blue)

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