About this episode

The episode explores the emergence of a new subgenre called 'feral pop' and its influences from the electronic music scene.

What would it sound like if pop music was reverted to its most wild state of being? It would sound hyper-digital, influenced by the electronic vanguard of the 2010s, and speak to a post-genre audience. And while the charts have been stagnant, Gen-Z has been crafting this exact sound: one that is exciting, unpredictable, and above all else, feral . After bubbling underground for the past few years, the subgenre we’ve coined “feral pop” is finally poised to have a breakout, best exemplified by the popularity of the computer-loving Ninajirachi, pop star underscores, and rave-rapper 2hollis. This week on Switched On Pop, Reanna, Charlie, and Nate are going to tap into all that this dubstep-influenced sound has to offer, starting with the Australian DJ Ninajirachi, and explore why everyone in pop music is finally getting feral. Links: ⁠⁠Newsletter⁠⁠ , ⁠⁠YouTube⁠ Songs discussed: Ninajirachi – CSIRAC underscores – Music 2hollis – girl Skrillex – Scary Monsters and Nice Sprites Imogen Heap – Headlock SOPHIE – BIPP Ninajirachi – iPod touch Ninajirachi, Izzy Camina – Ninacamina Skrillex – Rock ’n’ Roll (Will Take You to the Mountain) Skrillex, Sirah – Bangarang Ninajirachi – Fuck My…

People in this episode

Hosts: Reanna, Charlie, Nate

Topics covered

• feral pop
• Gen-Z music
• electronic music
• pop music evolution
• underground music
• music trends

Keywords

• feral pop
• Ninajirachi
• Gen-Z
• electronic vanguard
• music trends
• pop music
• underground music

Mentioned in this episode

Organizations: Switched on Pop

Books & works: CSIRAC, Music, girl, Scary Monsters and Nice Sprites, Headlock, BIPP, iPod touch, Ninacamina, Rock ’n’ Roll (Will Take You to the Mountain), Bangarang

More episodes of Switched on Pop

• Justice for the verse · July 21, 2026 · 34 min
• Let's get it started · July 14, 2026 · 39 min
• Switched On Pop on Netflix July 14th · July 13, 2026 · 1 min
• Music only the World Cup could make · June 30, 2026 · 38 min
• Why we can't resist Swedish pop (ft. Zara Larsson) ICYMI · June 23, 2026 · 44 min
• 2hollis is the underground’s genre-hopping vampire · June 18, 2026 · 33 min

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