About this episode

Brent Peterson interviews Jason Nyhus about trends and challenges in B2B commerce and the importance of platform flexibility.

Brent Peterson interviews Jason Nyhus, General Manager at Shopware, about the latest trends in B2B commerce, platform flexibility, and the future of digital experiences. They explore the challenges and opportunities in regulated industries, the importance of adaptable platforms, and innovative features like live shopping. Key topics B2B market growth and trends Platform flexibility and customization Regulated industry challenges and compliance Impact of private equity on technology choices Future of digital customer experiences Role of AI and agentic systems in commerce Integration and extension of e-commerce platforms Risks of platform lock-in and cobbling apps The evolution of B2C and B2B convergence Chapters 00:00 Introduction to B2B E-Commerce Dynamics 01:47 Insights from the B2B Report 05:27 Navigating Private Equity Expectations 07:19 Understanding Regulated Industries 12:02 The Complexity of B2B Commerce 16:23 The Future of B2B Experiences 20:50 Shopware Innovations and Future Directions Resources Get the Shopware B2B Report here: https://contentcucumber.com/b2b-report Shopware Official Website - https://www.shopware.com Content Cucumber - B2B Report…

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