#TBR325 - The Oatcake Whisperer

#TBR325 - The Oatcake Whisperer

April 17, 2026 · 1h 5m · Episode 325

About this episode

The episode features Oatcake Dan discussing his journey in running a successful oatcake business and the importance of community engagement.

This week on Tall Boy Radio , Beans and Gaz are firing up the griddle for a deep dive into a regional icon. We aren’t just talking about any breakfast staple; we’re talking about the humble, versatile, and legendary Staffordshire Oatcake . Joining the boys in the studio is the man, the myth, the flour-dusted legend himself: "Oatcake Dan" from the world-famous Kidsgrove Oatcakes . In this episode, we peel back the paper wrapping on what it really takes to run a modern small business. Dan shares the secret sauce (or should we say, the secret batter?) behind his shop’s meteoric rise. We cover: The Viral Griddle: How Dan turned a local shop into a social media powerhouse. We talk strategy, authenticity, and why showing the "real" side of business resonates with hundreds of thousands of followers online. Going Global: It’s not just for the Potteries anymore. Dan discusses his ambitious journey to take the Staffordshire Oatcake into new markets, breaking boundaries across the UK and even looking toward international horizons. The Weight of Small Biz: A candid look at the grit, long hours, and occasional burnt edges of entrepreneurship. Dan’s honesty about the highs…

People in this episode

Hosts: Beans, Gaz

Guest: Oatcake Dan

Topics covered

Keywords

Mentioned in this episode

Organizations: Kidsgrove Oatcakes

Places: Staffordshire, Kidsgrove, UK

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